CEO Thinking

S2E15 The Power of the CEO's Book with Julie Trelstad

Philip Belcher Season 2 Episode 15

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The role of the CEO relies heavily on setting the vision for an organisation, defining the mission, devising a strategy, then executing it.  Underpinning success is the organisations' people and the culture they choose to belong to.  Communicating the CEO's vision, mission, strategy, and how it willl be executed can be challenging, particularly with a disbursed organisation.  

Listen as Julie Trelstad, Head of US Publishing at Amlet.AI and a highly credentialled publisher outlines how a CEO book can be leveraged to inspire the people by giving them a book from the CEO that they can refer to whenever and wherever they choose.

In this highly informative Episode, Julie outlines the following three key areas that make writing and distributing a CEO book most compelling:

1.       The CEO book as the ‘cultural compass’.

2.       Leveraging the CEO’s experience and thinking for the organisation.

3.       How AI can be leveraged to write the book and inspire the organisation.

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